Web apps · Custom built

Custom web app development for your business

We design and build custom web apps for companies, professionals and businesses: client portals, booking systems, internal tools and dashboards. They run in the browser, on computer and smartphone, with no app store involved.

We are based in Milan and also work in Naples and all over Italy, in person or remotely.

01

What is a web app and how is it different from a native app?

A web app opens in the browser like a website, but works like a program: it stores data, manages users, runs calculations and sends notifications. It works on the office computer and on the phone, and you can add it to your home screen with its own icon, so it opens like any other app.

A native app has to be written for iPhone and for Android, published on the stores and updated through their approval every time. A web app has a single version: when we update it, everyone gets the change the next time they open it. If your project needs features only a native app can offer, we tell you before we start.

02

What businesses use web apps for

The most common cases are a portal where your clients find documents, orders or work plans, and a system to receive and organise bookings. Then there are internal tools, which replace Excel sheets and email chains, and dashboards, which bring together on one screen the numbers you now look for in different places.

The starting point is not the technology but a task that wastes your time or causes mistakes today. If you can describe it in a few lines, it can almost always become a web app.

03

Users, roles and private areas

A business web app almost always has more than one kind of user. The owner sees everything, a team member only the clients they follow, the end client only their own private area. We define with you who can view, create, edit or delete each piece of information.

Everyone logs in with their own credentials and sees only the features they need, so the interface stays simple. When someone leaves the company you just deactivate their access, without changing everyone's password.

04

Data security and backups

The web apps we build use encrypted connections, protected passwords and permissions enforced on the server, not just hidden in the interface. If you handle client or patient data, we set up data processing with the GDPR in mind.

Data is saved with regular automatic backups, so a mistake or a failure does not cost you your work. We explain where it is stored and how it can be restored, without jargon.

05

How we build a web app: from prototype to maintenance

We start by analysing how you work today and what you want to achieve. Before writing any code we show you a clickable prototype: you move between screens, try the steps and tell us what to change while changing it is still cheap.

Then we build in phases, with versions you can try along the way, and test everything on computer and smartphone. At handover we train you and your team and leave you a user manual; after launch we stay available for maintenance, fixes and new features.

06

Who owns the web app's code and data?

You do. The web app's code and the data it holds belong to you, and you can export the data whenever you like. The logins to the services the web app runs on are also in your name.

If one day you decided to hand the project to someone else, you could do it without starting over. To us this is the right way to work: you stay with us because you are happy, not because you are locked in.

Real web apps and example projects

FAQ

01Is a web app better than an app downloaded from the stores?

For most work tools a web app is enough: it runs on every device, can be added to the home screen and is updated without going through the stores. A native app makes sense when you need special phone features or being on the stores matters to you: in that case we also build iPhone and Android apps. We discuss it during the first consultation.

02How much does it cost to develop a web app?

It depends on the number of features, types of users and connections with other tools. After a free first consultation we send you a clear proposal; if you want to keep the investment down, we start with a first version that has the essential features.

03How long does it take to have the web app ready?

It depends on the complexity. Because we work in phases, the first features are usually usable before the end of the project. The proposal lists the milestones and expected dates.

04Does the web app work without a connection?

A web app needs a connection to save and read shared data. Some screens can stay viewable offline: if that matters to you, we look at it during the analysis.

05Can it connect to the tools I already use?

Almost always. A web app can exchange data with calendars, invoicing programs, payment systems, email and WhatsApp, so you don't have to enter the same information twice.

06Who takes care of updates after handover?

We do, if you wish. After launch we stay available for maintenance, security updates, fixes and new features. The code remains yours in any case.

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Further reading

All articles →Glossary of digital terms →

Have a web app in mind?

Tell us what you would like to do, even roughly. The first consultation is free and with no obligation.