01What an online store needs to actually sell
An online store is more than a showcase with a «buy» button. You need a catalogue organised by category, useful filters, a clear cart, a checkout with the main payment methods and shipping costs shown before the last step.
Behind the scenes you need order, stock and price management, automatic confirmation and shipping emails, and the required pages: terms of sale, returns, privacy and cookies. We line all of this up before designing a single page.
02Product pages that help people decide
Online shoppers cannot touch the product, so the page has to answer the questions they would ask in a shop: sharp photos from several angles, sizes, materials, variants, availability and delivery times.
We also work on the order of information: price and buy button clearly visible on a phone, technical details right below, related products at the bottom. If you already have photos we make the most of them; if not, we can organise a shoot.
03Custom online store or a ready-made template?
Platforms with ready-made templates are fine for starting quickly with a few products, but the store often ends up looking like many others and every extra feature becomes an add-on to pay for and maintain. A custom storefront is built around your products and the way you present them.
During the first consultation we work out together which route makes sense for your catalogue, budget and timing. If the simplest solution is the right one, we tell you.
04SEO for product and category pages
Many sales come from very specific searches, such as the name of a product or a category. That is why every category has an intro text, a title written for Google and a clean URL, and every product has an original description, not the one copied from the supplier.
We add product structured data, an up-to-date sitemap and lightweight images, so pages load quickly on a phone too. We avoid duplicates between variants and filters, one of the most common mistakes in online stores.
05Orders, prices and stock: you manage them, even from your phone
You get a simple dashboard to add products, change prices, update quantities and follow orders, from a smartphone too. Changes appear on the site on their own, without going through us.
Together with the store we hand over a user manual. Domain, hosting and logins are in your name from day one, so the store is truly yours.
06How we work, from the first meeting to launch
We start from catalogue, payment methods, shipping zones and returns. Then we design the store, load the first products together with you and test every step of the purchase on computer and phone, payments included.
After launch we stay available for changes, new features and support. With our maintenance service we take care of updates, security and speed, also on stores built by others.