Real cases

Some of Our Most Frequent Real Cases

No mockups, no filler — these are real projects, what went wrong, and what we did about it.

WordPress recovery

When a DIY migration loses months of work

Rental business

A client called us after self-migrating her WordPress site online: pages gone, bookings gone, months of work built with a visual builder. The database pointed to an empty install, the theme was missing, three different plugins were fighting over the same role.

We rebuilt everything from scratch, starting from the still-working local version: recovered the real site (not the empty one published by mistake), built a child theme to protect customisations from future updates, and are now replacing the paid booking plugin with a custom one — so the client stops paying a monthly subscription for something she only needs to build once.

A DIY site can be enough to get started. But when something breaks — and eventually it does — the difference between fixing it in an afternoon or losing weeks of work comes down to actually knowing what's under the hood.

Wix → Next.js / Sanity / Vercel

From a page builder to a real codebase

Studio professionale

"I can build a site myself with Wix in a weekend." True — and for many businesses, that's enough. But it's a bit like self-diagnosing with ChatGPT instead of seeing a specialist: most of the time it makes no difference, but when it matters, it matters a lot.

For this client we did the opposite move: from a Wix site to a modern, code-based architecture — Next.js in production on Vercel, content managed with Sanity.io.

What actually changes, not in theory: full control over technical SEO (meta tags, structured data, sitemaps) instead of the limits of a visual editor; higher performance, meaning better load times — which Google factors directly into ranking; no lock-in to a single vendor, since the code is ours and the content lives in a separate, portable CMS.

Same domain, the client doesn't notice the change — except in the numbers, a month later. Not every site needs this level. But if your website is the first place a potential client judges you, it's worth knowing there's something solid behind it, not just a template filled in a hurry.

Excel & reporting automation

From a week of work to a few hours

SME with internal reporting

A company cross-checked data between different Excel files by hand every week: pulling data from various sources, manually formatting the document, checking for errors row by row. A repetitive task that took an entire employee's week, every single time.

We built a Python automation that retrieves the data from its sources, cross-checks and validates it automatically, formats the document to the company's template, and sends the final report by email — with no manual work involved.

The result: from a week of work down to a few hours, zero transcription errors, and a report that arrives on time every time, with no one needing to open an Excel sheet to cross-check data by hand again.

You don't need a huge project to reclaim real time — sometimes it's enough to automate exactly the step that repeats itself every week.

Domain, branding & website from scratch

From zero to a full brand, without knowing where to start

New business with no existing brand

A client came to us with nothing yet in place: no domain, no brand, no clear idea of how they wanted to show up online. Just the need to start, without knowing where.

We listened to what they needed, registered the domain, built the branding from scratch — name, colours, tone of voice — and designed the website around their idea, not a ready-made template.

The result is a coherent identity from day one: domain, brand and website born together, built to work with each other instead of being stitched together afterwards.

You don't need to already have it all figured out to start — sometimes the starting point is exactly not knowing where to start, and building the direction together.

Appointment reminder automation

Fewer no-shows, with no one hired to make calls

Business with phone bookings

A business with a full booking calendar kept losing clients to no-shows: people would book and then simply forget, with no one available to call and confirm every single day.

We built a system that automatically sends an SMS and email reminder 24 hours and 2 hours before the appointment, with a one-click option to confirm or cancel — so the calendar updates itself in real time.

The result: a sharp drop in no-shows, no need to hire anyone for confirmation calls, and a calendar the team can actually plan the day around.

Sometimes the problem isn't a lack of clients — it's the lack of a system that actually gets them to show up.

Stock alerts & sync

No more selling what's already sold out

Small multi-channel retailer

A retailer tracked stock by eye, updating numbers by hand on a spreadsheet shared between the physical shop and online sales. The result: selling products that were already out of stock, and unhappy customers.

We built a system that monitors stock levels in real time, sends an automatic alert when a product drops below the minimum threshold, and generates the supplier order automatically at the critical level.

The result: zero sales of out-of-stock items, orders placed on time without anyone having to think about it, and more time for everything else instead of checking spreadsheets every morning.

You don't need a huge inventory system to fix a concrete problem — sometimes it's enough to automate exactly the check that's done by eye today.

Nutritionist practice software

Software that builds meal plans and shopping lists on its own

Nutritionist practice software

A nutritionist spent hours manually building a personalised meal plan for every patient — calculating calorie needs, picking recipes, then writing out the matching shopping list by hand.

We built a software that automatically drafts a balanced weekly meal plan (calculated with the Mifflin-St Jeor formula), draws from a catalogue of 290+ recipes, and generates the shopping list — organised by category — straight from the approved plan.

The nutritionist reviews and approves in a few minutes instead of building everything from scratch. The patient gets the plan, the shopping list, and a shared food diary — with a points-based rewards system that keeps them motivated to actually follow it.

It's not just a time-saver for the practitioner — automating the patient-facing part too (shopping list, tracking, motivation) makes the whole nutrition journey work better, not just faster.

See the project →
Technical SEO & Google indexing

A site that had been online for months but couldn't be found on Google

Business with an existing website

A business had a website that had been live for months, but searching for it on Google — even typing the exact business name — returned nothing. The site existed, but as far as Google was concerned, it might as well not have.

We checked everything that usually gets taken for granted: the sitemap had never been submitted to Google, the title and description tags on the main pages were generic or outright wrong, and a proper Search Console setup had never been done.

We fixed the technical metadata page by page, built and submitted a correct sitemap, verified ownership in Google Search Console, and manually requested indexing for the main pages.

Within a few days the site started showing up in search results. Having a website online isn't enough — if Google can't find it, as far as clients are concerned, it doesn't exist.

Have a similar situation? Let's talk about it.